 | Thursday, November 6, 2008 Issue 935 | | Will Smith, Editor |  |
 | Editor's Note: Today's top story is the conclusion of a two-part series on how economic conditions are affecting the RFID industry. This article examines how tight capital and an extended bear market could impact the RFID vendor community. Be sure to also see yesterday's part 1, Economic Meltdown Effect on RFID: Not Now, Not Ever?, which analyzed how current economic conditions are impacting near-term RFID adoption prospects.
IBM has announced the selection of its EPCIS-based software solution in a meat-tracking deployment at METRO Group. For more on the deployment itself see the previous RFID Update coverage, Item-Level RFID Prevents Meat Spoilage for METRO.
Lastly, research firm NanoMarkets projects in a new report that the functional inkjet inks market will reach $5.5 billion by 2016. RFID is one of many applications for inkjet technology. |
 |
 Tight Capital Could Squeeze Firms Out of RFID Industry
 By John Burnell
 Despite the economic downturn, the long-term RFID growth prospects are still very strong, and some industry professionals think current conditions could spur adoption in some segments (for details, see Part 1 of this series: Economic Meltdown Effect on RFID: Not Now, Not Ever?). However, some RFID solution providers might not survive to see it, at least in their present forms. If tight capital markets persist, many RFID firms might pursue defensive mergers, while well-funded ones could find conditions favorable for acquisitions. Merger and acquisition opportunities could dry up in an extended bear market, leaving some firms to fail. These are the broad scenarios laid out by RFID and financial industry professionals contacted by RFID Update.
To understand how capital and equity markets impact the RFID industry, it is important to review its fundamentals. RFID provider consolidation is expected, as is typical for the lifecycle of fast-growing, immature technology industries. Many RFID industry leaders are private, venture-backed firms that in varying degrees rely on capital from investors (as opposed to sales revenue) to fund their continued operations. Notable private firms in the industry include Alien Technology, Impinj and most RTLS technology providers. The publicly-held companies in the industry (the largest include Avery Dennison, Intermec, Motorola, NXP, Texas Instruments and Zebra Technologies) are not focused solely on RFID, and at most RFID accounts for only a small part of overall revenues.
Private firms could face difficulty in raising funds in the tight private equity market, and public firms could find it hard to compete for corporate resources with areas of their companies that account for more revenue, especially when faced with investor pressure to raise depressed share prices.
"Access to capital for companies that are not well positioned and profitable is going to become much more difficult," Reik Read of Robert W. Baird & Company, one of the leading investment firms that follows the RFID industry, told RFID Update.
"I do get a sense that private equity money will be tightening," Bill Colleran, CEO of privately held Impinj told RFID Update. "We feel very fortunate that we have a strong balance sheet and aren't seeking funds right now."
When Impinj competitor Alien announced it received $38 million in new venture funding in October (see Alien Gets $38M in New Funding, Brings Total to $329M), Alien CEO George Everhart told RFID Update "It's better to be lucky than good," regarding the timing -- noting the deal started in July, before the most severe macroeconomic problems surfaced.
Without infusions of capital, privately held firms may be at risk of failing because they typically lack the cash reserves to withstand a slowdown in sales. One such RFID firm, VeriChip, essentially liquidated itself this May (see VeriChip Sells an RFID Business, More Change May Come and Implantable RFID Business 'Not Self-Sustainable').
Investors in private firms typically cash out either by taking the company public or selling it to a larger firm. 2008 was already a weak year for IPOs before the stock markets crashed this fall, making acquisition a more likely scenario. Read thinks current conditions could be a catalyst for RFID market consolidation.
"Keep in mind there are large companies out there with good balance sheets who are looking for opportunities," Read said.
Intermec has made several important acquisitions throughout its history and ended the recently-concluded quarter with $202 million in cash in the corporate treasury. Motorola is struggling but its RFID business is doing well and the company continues to make acquisitions. Cisco Systems has beefed up its RTLS offerings and has historically been aggressive in making acquisitions, as has Microsoft on the software side.
In July, Zebra secured $100 million in five-year revolving credit. The company already had a strong balance sheet and cash reserves, so the deal caused speculation that it might make more acquisitions, following its buys of RTLS providers WhereNet, MultiSpectral Solutions and complementary software providers in recent years.
However, weak stock markets may make public companies more conservative, according to Impinj's Colleran.
"Tough economic conditions could accelerate the industry consolidation process, but it cuts both ways," he said. Typically, a public company buys a private one, using its stock as currency. If a company feels its stock is undervalued, it may not want to use it to make purchases, because it will have to issue more shares than it feels the deal is worth."
At least three private RFID companies have been acquired by public firms this year. Two of the deals occurred before the market meltdown, while the third closed in October. For more coverage of these deals, see:All sources contacted by RFID Update noted there is no evidence that wide-scale consolidation is imminent, and said conditions in the RFID industry are generally good. The scenarios presented here represent what could happen if there is a prolonged economic slump. It is too early to tell if that will occur.
"The December-January timeframe will be very important for answering a lot of the questions that are being raised now," said Read. "For example, there are steps being taken now to shore up the credit markets, and by then we should start to see the impact. To the extent RFID companies can weather the storm, and get costs out of their business, they'll be fine."
Forward this to a colleague | Request reprints: reprints at rfidupdate dot com |

|
|
 |
 |
| RTLS & Active RFID | Locate it now. How? Ekahau. That's how! Ekahau RTLS (Real-Time Location System) automatically tracks assets and people via your existing Wi-Fi network. Control costs and improve asset management with Ekahau. For more information, visit us at www.ekahau.com. |  | | Employment | RFID Recruiters - 100% Focused on RFID Recruiting Whether your company is looking for the best RFID talent or you have the best RFID talent and are looking for the best RFID employer, RFID Recruiters offers the most focused approach to your objective. To learn how the RFID industry and the RFID job market are evolving, visit www.rfidrecruiters.com |  | | Products & Services | Real-Time WIP Visibility Appliance from Omnitrol Networks Meet the industry's most innovative award winning RFID solution that enables complete work-order traceability in manufacturing. Real-time web-based dashboards and multi-site monitoring for work-order pedigree and traceability, including proactive bottleneck management and real-time performance analytics optimizing shop-floor efficiency. All at the lowest TCO in the marketplace. www.omnitrol.com/WIP. |  | | RFID Tags & Labels | Ferroxtag HF tags: Smart on Metal! Ferroxtag is a new family of HF RFID tags suitable for operation on metallic surfaces. Ferroxtag's special ferrite antenna was developed using Ferroxcube's years of experience in ferrite technology. The high performance antenna means longer read range with a smaller tag. Visit www.ferroxtag.com | Tag Any Asset: Nox-TM4 -40F to 392F. Metal Mount. IP68 Rated. UHF US and Euro. EPC Generation 2. Rugged. 4-10' read range. Only 1.5" long. Available now. Please visit Simply RFID for more information. |  | | Upcoming Events | RFID 2008 - 9/10 December - CNIT, La Defense, France RFID 2008 presents solutions and services for traceability and identification of materials, products or people. RFID University offers an opportunity to learn from experiences presented by internationally renowned experts. With over 100 exhibitors and 3,500 visitors, RFID Show offers solutions, demonstrations and applications for Europe. Get your free entry badge | Active RFID, RTLS & Sensor Networks 2008 | Nov 5-6 | Dallas IDTechEx presents the only event in the world dedicated to the technologies of Active RFID, RTLS and Ubiquitous Sensor Networks. The conference will look at the key applications that are driving growth including manufacturing, healthcare, the military and security, postal and courier, and logistics. Find more information here www.IDTechEx.com/Active. | RFID Health Care Industry Adoption Summit, Nov 16-18, D.C. The National Association of Chain Drug Stores (NACDS) and Healthcare Distribution Management Association (HDMA) are pleased to co-sponsor this comprehensive overview of RFID and track-and-trace operational and implementation strategies for the healthcare supply chain. For more information, or to register, please visit -- http://meetings.nacds.org/rfid/2008/registration.cfm |  | | Research & Whitepapers | RFID Marketing Strategies Report Thirty-nine pages of original research on RFID audience perceptions, including 30+ figures of tactics, content & messaging, and recommendations to guide marketing strategy. Also, Top-10 RFID company rankings based on 550+ survey respondents. View the executive summary free, with Top-3 sample rankings. Only $495 Individual License or $795 Corporate License. Available now |
This email was intended for , who subscribed
RFID Update is the RFID industry daily. Launched in early 2004 to provide timely analysis of RFID industry news, RFID Update publishes editorial briefings every weekday for the growing ranks of top level executives involved in the deployment of RFID. Each issue delivers the breaking news and analysis most pertinent to successful RFID implementations, allowing readers to understand global RFID developments as they happen.
RFID Update Editor: Will Smith, editor at rfidupdate dot com Press releases and public relations inquiries should be directed to Will.
To advertise in RFID Update, email advertising08 at rfidupdate dot com to request a media kit.
RFID Questions? Ask at RFID Talk (www.RFIDtalk.com).
Forward this issue of RFID Update to your colleagues, or tell them to subscribe free at: www.RFIDupdate.com
View all past issues of RFID Update in the archive.
Update your subscription settings: subscriptions08 at rfidupdate dot com
We take your privacy seriously. View our Privacy Policy here.
RFID Update -- The RFID Industry Daily 3213 Duke Street #266 Alexandria, VA 22314 http://www.rfidupdate.com
© 2008, ALX Technologies. All Rights Reserved. |
|
|