Close WindowRFID Update for Tuesday, September 11th
Tuesday, September 11, 2007
Issue 681
Will Smith, Editor

Today's RFID Update
1. Featured Sponsor: ODIN technologies
2. Editor's Note
3. Classified Listings
4. Top Story: Microsoft Announces Availability of its RFID Software
5. Vertical News

Survey on End User RFID Experience - Win an iPod

Editor's Note: Today's top story is the availability of Microsoft's BizTalk Server 2006 R2, which includes highly anticipated support for RFID.

The Associated Press story about the possible link between animal chipping and cancer continues to have legs (see yesterday's Animal RFID Chip Implants Linked to Cancer). But notably, quite a few media have reacted with skepticism about the significance of the report. The New York Times, for example, entitled a post on its technology blog A Debate We Don’t Need: Do RFID Chips in Humans Cause Cancer?.

Item-level solutions provider TAGSYS has closed the remaining $16 million of the $35 million Series C funding announced last May (see Item-Level RFID Firm TAGSYS Lands $35m), bringing the company's total financing to $80 million.

Lastly, Information Week reports on Pacific Coast Producers' positive experience meeting -- and exceeding -- Wal-Mart's RFID mandate. The $400 million producer of private label canned fruit and tomatoes cites improved visibility and enhanced standing with Wal-Mart as the chief benefits.
 Upcoming Events
  - RFID Solutions: Securing the Commerce of Tomorrow -- Oct. 10 (site)
  - RFID World Boston - September 18 - 20, 2007 (site)
  - Midwest RFID Symposium, Oct 23-24, University of Kansas (site)
  - LogiPharma 07, Sept. 17-19, Loews Philadelphia Hotel, PA (site)
  - IDTechEx's RFID Europe; 18-19 September, Cambridge, UK (site)
 RTLS & Active RFID
Sponsored by Ekahau
  - Locate it now. How? Ekahau. That's how! (site)
 Products & Services
  - Free RFID Software with Alien 9800 at RFIDSupplyChain.com (site)
  - Until you manage assets with ESP, you might want to try RFID. (site)
  - Real-Time WIP Visibility Appliance from Omnitrol Networks (site)
  - Peel - Stick - Ship(TM): SimplyRFID Pre-Programmed Tags (site)
 Research & Whitepapers
  - How RFID Can Decrease Manufacturing Errors (site)
  - RFID Marketing Strategies Report from RFID Update (site)
 Employment
  - RFID Recruiters - 100% Focused on RFID Recruiting (site)

Microsoft Announces Availability of its RFID Software

Microsoft officially announced the availability of BizTalk Server 2006 R2, the software solution designed to seamlessly connect an enterprise's processes and applications. One of the new features most touted by the software giant is its enhanced support for RFID.

"This is the first time that we've shipped any RFID technology from Microsoft," Microsoft Connected Systems Division director Burley Kawasaki was quoted.

The product has been a long time coming, and some in the industry believe it could have a materially positive effect on RFID adoption as it makes sophisticated RFID data capture and management capabilities affordable and accessible to smaller enterprises. Microsoft itself is pushing that angle. "By entering the market with its own BizTalk RFID software, Microsoft could help kick off a wave of adoption, by helping to standardize technology and reduce costs for RFID on the Windows platform," said B. Robert Helm, director of research at independent research firm Directions on Microsoft.

Adding meat to such proclamations is the list of partners that have announced support for the new solution, among them Avery Dennison, Intermec, Sirit, and Xterprise. As a participant in the BizTalk 2006 R2 Technology Adoption Program, Xterprise had announced support for a pre-release version of BizTalk Server 2006 R2 earlier this year, and the company has already deployed a solution based on the software that is processing millions of RFID transactions per month.

"With the very credible set of RFID partners available from release, Microsoft has a serious entry," commented Simon Holloway of Bloor Research.

Read the announcement from Microsoft


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 Pharmaceutical & Healthcare
Animal RFID Chip Implants Linked to Cancer
Blu Pharmaceuticals Deploys SupplyScape E-Pedigree
RFID to Cure Detroit Hospital Device-Tracking Ailments
 Defense & Government
IDTechEx: China is Largest RFID Market in 2007
Alien Earns Protection Under SAFETY Act
How the SAFETY Act Could Protect RFID Vendors
 Asset Tracking
Apparel Tags Provide Unlikely Solution for Pipe RFID
Refueling Firm Sees 6-Month Payback from RFID
Hospital Manages Thousands of Patient Files with RFID
 Supply Chain & Logistics
Med Distributor Converts to Gen2 RFID for Item Tracking
METRO to Penalize RFID Non-compliance
Kids Clothes Firm Outgrows HF, Puts on Gen2 RFID
 Retail & CPG
TAGSYS Announces Two Apparel RFID Deployments
RFID Enables Innovation in Water Jug Distribution
Investor Analysis of Intermec RFID Deal with METRO
 RTLS & Active RFID
Semiconductor Maker Cuts Production Time with RTLS
New RTLS Tag Combines RFID and Infrared
Analyst on the Growing Market for WiFi-based RTLS
 Middleware & Software Systems
RFID Reader Interoperability Takes a Step Forward
METRO Moves RFID Pilot to Production, Taps Reva
Software Simplifies RFID Input for Pharma Applications
Upcoming Events
RFID Solutions: Securing the Commerce of Tomorrow -- Oct. 10
Join the U.S. Chamber of Commerce and SAP in Washington, DC to discuss the balance between regulation and innovation and responsible approaches to issues in areas such as national defense, port security, food and drug safety, and pandemic preparedness. For more information call 202.463.5500. Register Today.
RFID World Boston - September 18 - 20, 2007
A premiere event at the new CMP TechMash Boston, RFID World Boston brings together the foremost luminaries on RFID technology and implementation to discuss the concepts and topics critical to making RFID a reality for today's businesses. Enter code RU01 to save $300!
Midwest RFID Symposium, Oct 23-24, University of Kansas
The 3rd annual symposium and exhibition focuses on closed-loop applications of RFID. Speakers and exhibitors from Motorola, Ekahau, Intelleflex, Fluensee, Intermec, Rush Tracking, SAVR Communications and more will demonstrate RFID's potential to error proof manufacturing, organize the office, and simplify asset tracking in industry and healthcare. www.continuinged.ku.edu
LogiPharma 07, Sept. 17-19, Loews Philadelphia Hotel, PA
LogiPharma presents 3 days of knowledge-sharing and idea exchange on the challenges and issues surrounding pharmaceutical supply chain management. For more information please visit www.logipharma.com.
IDTechEx's RFID Europe; 18-19 September, Cambridge, UK
IDTechEx's RFID Europe, in its eighth year, is the premium event covering RFID, technology analysis and market insight. Hear from AIR FRANCE KLM, Ahold, BP, TNT, MasterCard, Tube Lines, Sony, City Link and others. Explore technologies from printed RFID to smart tickets and cards to RTLS and sensor networks. Register with code: UPDATE97.
RTLS & Active RFID
Locate it now. How? Ekahau. That's how!
Ekahau RTLS (Real-Time Location System) automatically tracks assets and people via your existing Wi-Fi network. Control costs and improve asset management with Ekahau. For more information, visit us at www.ekahau.com.
Products & Services
Free RFID Software with Alien 9800 at RFIDSupplyChain.com
Purchase an Alien 9800 RFID Reader and receive BlueBean RFID Simpleware free- perform rapid prototyping and development of RFID solutions without having to write any code...collect tag information from multiple readers...test reader connections...view all tag data in one batch. Looking for an RFID reader? Receive the free RFID Reader Report at RFIDSupplyChain.com.
Until you manage assets with ESP, you might want to try RFID.
Get visibility into critical assets when they're out of reach. Motorola's RFID solutions track employee-assigned IT equipment, monitor maintenance schedules, or manage assets essential to your business. It's a proven solution for watching over your assets. And it's just another way Motorola puts Enterprise Mobility in the palm of your hand. HELLOMOTO
Real-Time WIP Visibility Appliance from Omnitrol Networks
Meet the industry's most innovative award winning RFID solution that enables complete work-order traceability in manufacturing. Real-time web-based dashboards and multi-site monitoring for work-order pedigree and traceability, including proactive bottleneck management and real-time performance analytics optimizing shop-floor efficiency. All at the lowest TCO in the marketplace. www.omnitrol.com/WIP.
Peel - Stick - Ship(TM): SimplyRFID Pre-Programmed Tags
Military-grade, Class 1 Generation 2 RFID Tags pre-programmed to DoD 252.211-7006 specifications shipped same day for less than $1 each. Find out why over 1,000 DoD (Department of Defense) suppliers choose SimplyRFID for their RFID needs. Visit us at www.SimplyRFID.com for no hassle RFID solutions.
Research & Whitepapers
How RFID Can Decrease Manufacturing Errors
Specialized RFID tags that are optimized for use on or around metal are an effective and viable alternative to bar codes for error proofing applications in manufacturing. Learn the financial impact of errors and recalls and how RFID can be used for error proofing and other manufacturing processes. Get the full report now.
RFID Marketing Strategies Report from RFID Update
Thirty-nine pages of original research on RFID audience perceptions, including 30+ figures of tactics, content & messaging, and recommendations to guide marketing strategy. Also, Top-10 RFID company rankings based on 550+ survey respondents. View the executive summary free, with Top-3 sample rankings. Only $495 Individual License or $795 Corporate License. Available now
Employment
RFID Recruiters - 100% Focused on RFID Recruiting
Whether your company is looking for the best RFID talent or you have the best RFID talent and are looking for the best RFID employer, RFID Recruiters offers the most focused approach to your objective. To learn how the RFID industry and the RFID job market are evolving, visit www.rfidrecruiters.com
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RFID Update is the RFID industry daily. Launched in early 2004 to provide timely analysis of RFID industry news, RFID Update publishes editorial briefings every weekday for the growing ranks of top level executives involved in the deployment of RFID. Each issue delivers the breaking news and analysis most pertinent to successful RFID implementations, allowing readers to understand global RFID developments as they happen.

RFID Update Editor: Will Smith, editor at rfidupdate dot com
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