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 5-Cent RFID Tag Unlikely in 4 Years
 New research from the ARC Advisory Group asserts that by 2008 passive RFID tag prices will still not have dropped to 5 cents, the sought-after price point at which item level RFID tagging would start to become a reality in the retailing sector.


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 Big Consulting Firms Dive into RFID
 New research released this week from ABI indicates that consultancies such as Accenture and Deloitte are aggressively committing themselves to radio frequency identification, actively building RFID expertise and adding consultants. The approach of many consultancies is to focus their RFID development in a vertical industry such as transportation or pharmaceuticals in which they already have expertise and clients.


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 Merger Creates RFID-heavy Mailorder Pharmacy
 A new company named NEXT GENeSYS was formed this week by the four-way merger between FutureCom Global, CareDecision, CareGeneration, and KCWG Pharmaceutical Solutions. The new company, which will make heavy use of RFID to sell prescription drugs by mail to uninsured individuals, has a predicted market capitalization of $65 million. The company hopes to leverage RFID and other wireless applications to succeed where others failed in providing pharmaceuticals by mail.


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 RFID Through the Eyes of a Car Dealer
 Like every other investment, RFID implementations are only justified if their benefits outweigh their costs. While many are fond of focusing on RFID's enormous benefits, which are indeed undeniable, they often neglect to consider how expensive the technology remains. That's what a car dealership in Australia found when they priced a vehicle inventory tracking system for their three lots. Yes, the system would yield "staggering" efficiencies, but the $180,000 price tag was simply too high.


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 European RFID Market to Grow to EUR 2.5 billion by 2008
 Research and Markets has released a report entitled "On the fast track: The RFID-Market for Retail Trade in Europe 2004-2008". The report predicts that the European RFID market will grow from EUR 400 million this year to 2.5 billion by 2008.


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 Entrepreneur.com's Great Expectations for RFID
 Entrepreneur.com magazine cites RFID as one of the defining business technologies of 2005. While RFID will be making large advances in the retail and supply chain sectors, until the prices come down significantly small business people will probably only read about the technology, not actually implement it.


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 RFID To Flourish In Pharmaceutical Industry
 While the Meta Group disagrees with the U.S. Food and Drug Administration's recent prediction that within three years most pharmaceuticals will be RFID tagged at the case and pallet level, the research company does make the surprising assertion that pharmacteutical companies' use of RFID will outpace that of retailers within the next year and a half. This assertion furthers the pharmaceutical industry's already favored position as one of RFID's primary growth engines; it is widely predicted that given high per-item value and increasing counterfeiting problems, the pharmaceuticals industry will be one of the first to implement item-level RFID tracking.


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 Companies Big and Small to Produce RFID Middleware
 SAP, Oracle, and IBM are among the established, formidable giants that have recently entered the RFID middleware fray, aiming to help companies manage the predicted flood of data brought on by RFID implementations. These giants will start to gain on the current dominance of smaller players like Manhattan Associates and OATSystems whose names are more tightly associated with RFID.


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