Close WindowRFID Update for Tuesday, May 3rd
Tuesday, May 3, 2005
Issue 107
Will Smith, Editor

Today's RFID Update
1. Featured Sponsor: New HighJump/Microsoft Report
2. Editor's Note
3. Classified Listings
4. Top Story: Inside Auto-ID Labs
5. Channel News

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Editor's Note: I had the opportunity to speak with Professor Elgar Fleisch, co-chair of Auto-ID Labs. Today's top story takes a look at Auto-ID Labs, which is the research institution formed after the Auto-ID Center closed its doors in October 2003. While you might not know much about Auto-ID Labs, its research is driving many of the innovations in RFID, and its profile is expected to grow in the years ahead.

Also, in an effort to round out its portfolio of human tagging products and services, VeriChip Corporation has announced a new product offering that is external, meaning the company "now provides leading edge security solutions utilizing both implanted and external RFID products for people." In a similar vein, ZDNet has posted a video interview with the Harvard Medical School CIO that had the VeriChip implanted in his arm.

Finally, RFID hardware and software solutions provider SAMSys and labeling manufacturer SATO have signed a distribution agreement whereby SATO will stock and resell SAMSys readers throughout Asia from its regional headquarters in Singapore.
 RFID Products & Services
  - Meet RFID compliance requirements with HighJump (site)
  - RFID – More Than Just Tags & Printers (site)
  - SimplyRFID.com: Software tools for RFID (site)
 Upcoming RFID Events
  - Retail Systems 2005, May 24-26, McCormick Place, Chicago (site)
  - RFID Supply Chain Lab, One Day Symposium - Register Now (site)
  - Wireless & Mobile WorldExpo, May 18-19, Toronto, Canada (site)
  - RFID4U.com - RFID Training Classes (site)
  - RFID Networking Forum, 5 May 2005, London Heathrow, UK (site)
 Employment in RFID
  - Choose the Leader for Your RFID Market Entry (site)
  - RFID Recruiters - 100% Focused on RFID Recruiting (site)
 RFID Research and Knowledge
  - RFID Knowledgebase - 10% Off for RFID Update Readers (site)
  - Have RFID questions? Ask the RFID Talk experts. (site)

Inside Auto-ID Labs

Since the Auto-ID Center closed its doors in October of 2003 and transferred many of its responsibilities to EPCglobal, industry attention has been focused almost exclusively on the latter organization. In the build-up to GEN 2 ratification during 2004, then this year's subsequent excitement surrounding the anticipated wave of GEN 2 product, an important lasting vestige of the Auto-ID Center has slipped below the radar: Auto-ID Labs.

The decision to close the Auto-ID Center was really an effort in reorganization; what had been a sort of academic and research-oriented organization needed to have a commercial component that could effectively address the business issues that increasing RFID adoption demanded. (Most obvious among such issues, of course, was standards development.) That was EPCglobal's charge. But it was recognized that the more theoretical work of the Auto-ID Center was still a fundamental component of the overall RFID vision, and that such work should continue in an environment free from the burdens of immediate commercial interests. That became Auto-ID Labs.

RFID Update had the opportunity to speak with Elgar Fleisch, Co-Chair of Auto-ID Labs and Professor of Information and Technology Management at the Federal Institute of Technology in Zurich and the University of St. Gallen. Professor Fleisch related to RFID Update the work Auto-ID Labs has been doing and what it has planned for the future.

The labs' research is categorized into three layers. The first and "lowest" layer overlaps largely with the focus currently seen throughout the industry: hardware issues, read rates, radio frequency research, and the like. The second layer is considered the network layer, which addresses most directly the grand "Internet of Things" vision around which the Auto-ID Center was originally founded. This layer deals with concepts like ONS, EPC Information Service (EPCIS), PML, and scalability of the network. According to Professor Fleisch, specifications for a full-fledged, global track-and-trace network are "just on the way." The specifications will be in place to support simple applications by year-end and by 2006 should support more complex applications that employ sophisticated security protections. The third and "highest" layer of research at Auto-ID Labs is that of new business processes. Research in this category aims to discover ways in which RFID can enrich and expand the power of businesses. Says Fleisch, "it is not as simple as RFID replacing the bar code." Creative ideas and ways of using the newfound data will realize a payback on RFID technology that cannot yet be quantified precisely because they have not yet been discovered.

Auto-ID Labs is a global organization, with seven centers scattered all over the world:The center in Korea was just opened in early April, and according to the announcement plans "to build up the laboratory with allies from both domestic RFID industry and Academia, and will actively promote the international collaboration with the overseas Auto-ID Labs. Through the collaboration, ICU expect to eliminate the technology gap between Korea and developed countries and produce high quality graduates to lead the RFID/Ubiquitous Sensor Network (USN) industry, in the future."

Each center has its own character, says Fleisch, with varying levels of government and industry involvement. Similarly, each lab's RFID research reflects its region's industrial character. In Japan and Korea, for example, there is a focus on RFID in mobile applications due in large part to Asia's advanced mobile application market.

Auto-ID Labs' first year was largely focused on supporting EPCglobal. But going forward, says Fleisch, research will be priority number one, and the organization will begin publishing a white paper series twice per year. Therefore, despite the Auto-ID Labs' relatively low profile since its inception a little over a year ago, the RFID industry can expect to begin hearing more from the research institution in the months and years ahead.

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 Supply Chain & Logistics
Symbol vs. Intermec, Round 4
AMR Research: RFID Adoption "Stuck In Neutral"
VeriSign Launches EPC Application Developers Contest
 Pharmaceutical & Healthcare
U.K. Pharma-Tagging Pilot a Success; Nationwide Roll-Out to Follow
Avery Dennison Commits $35M to RFID
Maxell Introduces RFID Test Tube Tracking System
 Retail & CPG
Sun Releases 2.0 Upgrade to RFID Middleware
Alien Passes 50 Million RFID Tag Milestone
 Defense & Government
U.S. DoD Publishes RFID Regulations
Tom Ridge Joins Savi Technology Board of Directors
First Group of DOD RFID Contracts Awarded
 Middleware & Software Systems
Sybase Releases End-to-End RFID Enterprise Solution
Intel and Oracle Form Alliance Around RFID and Sensors
Open Source RFID Middleware Initiative Launched
 Transportation & Distribution
Savi Networks Funded with $50M to Track Ocean Shipments
Super RFID Gaining Momentum, But Still Years Off
Tandy Brands Certain of ROI from RFID
 Asset and Property Tracking
Consumer Product: HomeSeer RFID Starter Kit
Raytheon RFID Pilot Spells Big Costs Savings
RFID Products & Services
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RFID – More Than Just Tags & Printers
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SimplyRFID.com: Software tools for RFID
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Upcoming RFID Events
Retail Systems 2005, May 24-26, McCormick Place, Chicago
Experience Retail, Creating Value for the Consumer. Attend the only industry event that brings together executives from the entire retail industry to discuss internal and external IT and business processes. Retail Systems 2005 will feature more than 30 end-user lead conference sessions and an exhibit with over 300 exhibitors. Click here!
RFID Supply Chain Lab, One Day Symposium - Register Now
On May 5, the Radio Frequency Supply Chain Lab of the University of Nebraska-Lincoln is holding a 1-day academic symposium on potential research applications for RFID. Register now for limited seats, e-mail lstraatmann2@unl.edu; for more information, e-mail ejones2@unl.edu or click here.
Wireless & Mobile WorldExpo, May 18-19, Toronto, Canada
The 2005 Wireless & Mobile WorldExpo feature the latest enterprise applications and solutions, including Wi-Fi/802.11/802.16, Wireless Security, VoIP, RFID, ZigBee. Register now using promotion code: RFUP to receive discounts on conference passes. For details, call 1-416-292-0038 ext. 821, email us at WorldExpos@WowGao.com or click here!
RFID4U.com - RFID Training Classes
RFID4U offers training all over world - both e-Learning and instructor-led courses. The next one day course - RFID Made Easy - is May 3rd in Sunnyvale, CA and May 12th in Buffalo, NY. Over 350 individuals already trained. Open registration and 10% discount for RFID Update readers. See more, Click Here!
RFID Networking Forum, 5 May 2005, London Heathrow, UK
Europe's leading RFID event brings executives together to gain knowledge, share RFID experience, gain competitive advantage and deliver ROI. Includes interactive roundtables, superb peer-to-peer networking and hundreds of movers and shakers in RFID. RFID Update exclusive discount -- Register now!
Employment in RFID
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RFID Research and Knowledge
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Have RFID questions? Ask the RFID Talk experts.
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About RFID Update - Launched in early 2004 to provide timely analysis of RFID industry news, RFID Update publishes editorial briefings every weekday for the growing ranks of top level executives involved in the deployment of RFID projects. Each issue distills the impact of global RFID developments by providing an analytical summary of news and matters pertinent to successful RFID implementations. Free for RFID executives and professionals.

RFID Update Editor: Will Smith, editor@rfidupdate.com
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