Close WindowRFID Update for Tuesday, March 17th
Tuesday, March 17, 2009
Issue 994
Will Smith, Editor

Today's RFID Update
1. Featured Sponsor: Impinj
2. Editor's Note
3. Classified Listings
4. Top Story: RFID Software Provider GlobeRanger Raises $8.3M
5. Vertical News

Need consistently reliable RFID data? Look for "Powered by Impinj".

Editor's Note: Today's top story is RFID infrastructure software provider GlobeRanger's recent Series C round of funding to the tune of $8.3 million.

The Netherlands' SMARTRAC has released its financial results for 2008. The company's gross sales grew 16 percent to EUR 112.3 million, though the company indicates that the macroeconomic climate had an adverse effect on its business. In particular, the demand for US electronic passport inlays dropped 40 percent as budget-conscious consumers and corporations cut travel.

Active RFID technology provider Hi-G-Tek of Rockville, Maryland, announced that it has won a subcontract from government contractor Unisys to supply active RFID equipment and services for the recent RFID III award. Unisys was one of four prime contractors to be selected for the indefinite delivery, indefinite quantity contract from the US Army.

Lastly, Innovision's Topaz NFC tags will be included with the new Nokia 6212 classic, a mobile phone being distributed by mobilkom austria to Austrian consumers. According to Innovision it is the first time in 2009 that a mobile operator has distributed the NFC tags prepackaged with a mobile phone.

RFID Software Provider GlobeRanger Raises $8.3M

  By Brian Albright

RFID infrastructure software provider GlobeRanger announced last week that it had obtained $8.3 million during its Series C funding round.

Current investors Sevin Rosen and CenterPoint Ventures, along with several new investors, provided the cash, which GlobeRanger says will be used to accelerate the company's product and business development activities.

According to Baldev Nair, GlobeRanger's vice president of marketing and product management, this is expected to be the last round of funding. "This new funding was to make an accelerated push into the market," Nair said.

He added that the company is running what he describes as a "break-even operation," and that the last few quarters have been positive. "What we're trying to do is get to that position for an entire year, and we think 2009 will be it," he said.

The company, which now has 25 employees, also reported 40 percent growth in revenues in 2007 and 2008, and a compound annual growth rate of 79 percent over five years. This growth was due, in part, to an aggressive cost-cutting program that began in 2007 and GlobeRanger's focus on relatively stable markets such as defense and aerospace.

"We were taking expenses out, so when the actual downturn did happen, we were pretty well prepared for it," Nair said. "While we had been looking at other markets such as CPG and healthcare, we were not convinced they were ripe yet. This round of funding was to say, 'We found our focus, let's double down and push hard on these areas.'"

Both Sevin Rosen and CenterPoint used this round to convert outstanding bridge loans into equity. "They provided some temporary loans because we needed assistance with cash flow," Nair said. "Those loans have now been converted into equity. That has cleansed our balance sheet of that debt, plus provided new money to help us grow."

In addition to focusing on asset tracking, inventory management and supply chain management applications in its core markets, GlobeRanger plans to increase its focus on building end user solutions that will bundle applications with the appliance product the company announced last year (see Appliance Developed to Support Large RFID Deployments).

Nair expects the company to continue its strong level of growth in 2009, despite the economic downturn. "Most of our revenue comes from government projects, and the dynamics of operating on that side of the market are very different," he said. "There is greater predictability in that market."

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 Retail & CPG
Walgreens: RFID Promotions Tracking a "Game-Changer"
RFID Leader P&G Steps Back from Promotions Tracking
Conflicting Messages Regarding Item-Level RFID in Retail
 Asset Tracking
New RFID Tag Extends Memory, Range in Tough Environments
New RFID Handheld Provides Range, Price Breakthroughs
Dutch Forensics Lab Tracks Evidence With RFID
 RTLS & Active RFID
Irish Factory Using Active RFID for 'e-Kanban'
RTLS Offers Novel Approach to Dementia Research
Passive UWB RTLS System Passes Key Test
 Supply Chain & Logistics
Saudi Post Updates RFID System for Carriers
Not Bitter, Better. RFID Improves Lemon Distribution
Hawaii Expands Produce Supply Chain RFID Pilot
 Pharmaceutical & Healthcare
EPCIS, RFID Effective in European Pharmaceutical Pilot
Healthcare, Pharma Industries to Increase RFID Spending
RFID Sensor Platform from GE Breaks New Ground
 Middleware & Software Systems
Microsoft's Mobile RFID Software Now Available
Checkpoint Buys OAT to Become One-Stop RFID Shop
Alien Adds Major Capabilities to Gen2 RFID Readers
 Defense & Government
New Legislation Could Criminalize RFID Security Testing
New York May Regulate Retail RFID Use
SecureRF to Develop Secure RFID for US Air Force
RFID Tags & Labels
Invengo inlays with EAS. 224/512 bit – 5.8¢ and 7.2¢/5M
Invengo inlays use NXP UCODE chips to provide a unique custom command set, such as Electronic Article Surveillance (EAS). Long read range due to high chip sensitivity. Ease of tag assembly due to high chip input capacitance. Consistent performance on different materials. Tel 703.793.0085, visit www.invengo.com or click Info@invengo.com.
Handheld RFID Asset Tracking Software: NoxVault
The NoxVault RFID scanner finds assets over 20 feet away and can inventory about 1,000 items per minute -- if you're fast on your feet. NoxVault is great for tagging and tracking documents, PC's, laptops, and office equipment. Our handheld asset tracking RFID starter kit usually ships same-day for just $3,995.
Research & Whitepapers
2009 RFID Brand & Marketing Strategies Reports
The latest follow-up to RFID Update's well-regarded 2006 research, this 2009 companion set of reports includes the most recent Top-10 rankings of the current RFID leaders and provides marketing, branding, and advertising guidance to vendors of RFID products and services. Purchase the reports now.
RTLS & Active RFID
Locate it now. How? Ekahau. That's how!
Ekahau RTLS (Real-Time Location System) automatically tracks assets and people via your existing Wi-Fi network. Control costs and improve asset management with Ekahau. For more information, visit us at www.ekahau.com.
Employment
RFID Recruiters - 100% Focused on RFID Recruiting
Whether your company is looking for the best RFID talent or you have the best RFID talent and are looking for the best RFID employer, RFID Recruiters offers the most focused approach to your objective. To learn how the RFID industry and the RFID job market are evolving, visit www.rfidrecruiters.com
Products & Services
Real-Time WIP Visibility Appliance from Omnitrol Networks
Meet the industry's most innovative award winning RFID solution that enables complete work-order traceability in manufacturing. Real-time web-based dashboards and multi-site monitoring for work-order pedigree and traceability, including proactive bottleneck management and real-time performance analytics optimizing shop-floor efficiency. All at the lowest TCO in the marketplace. www.omnitrol.com/WIP.
Upcoming Events
RFID World Asia | April 22-24 | SUNTEC Singapore
RFID World Asia is Asia Pacific's largest and most comprehensive RFID innovations and multi-application exhibition and conference. Explore a more than 10,000sqm exhibit space, discover the latest RFID innovations, and see live multi-application demonstrations. It is the place to network with industry peers in the RFID marketplace. For more information, visit www.rfidworldasia.com.sg
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RFID Update is the RFID industry daily. Launched in early 2004 to provide timely analysis of RFID industry news, RFID Update publishes editorial briefings every weekday for the growing ranks of top level executives involved in the deployment of RFID. Each issue delivers the breaking news and analysis most pertinent to successful RFID implementations, allowing readers to understand global RFID developments as they happen.

RFID Update Editor: Will Smith, editor at rfidupdate dot com
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